Innovation & Growth

Consistent growth requires a commitment to strategy, innovation, and marketing and sales excellence.
Interactive - lapetitemort.info Quarterly

Five Fifty: Strategy vs execution

– Which matters more—great strategy or great execution? New research finds that strategy wins, especially disruptive strategies that respond powerfully to digitization.

Growth Strategy

Podcast

Driving business growth by zeroing in on the consumer decision journey

– A big part of driving marketing-led growth is getting into, and remaining part of, consumers’ initial consideration set... of brands to shop. Companies can give themselves a leg up by making that a priority.
Interactive - lapetitemort.info Quarterly

Five Fifty: The organic path to growth

– What’s the best way to grow a company? Many executives gravitate toward mergers and acquisitions. But organic growth, done... right, delivers long-term value, too.
Survey

Fueling growth through data monetization

– A new survey finds that many companies are launching data-focused businesses. But few have achieved significant financial impact,... which requires the right combination of strategy, culture, and organization.
Article

Doubling your company’s growth in a volatile region

– Eastern Europe, the Middle East, and Africa hold tremendous growth potential for consumer-centric, digitally savvy companies... that take a long-term view.

Marketing & Sales

Article

What the future science of B2B sales growth looks like

– Companies that lead in B2B sales follow a three-pronged strategy to drive above-market growth.
Interview

Growth transformation: Delivering on a diversified set of e-commerce growth strategies

– Successful marketers shift strategies and roles to develop the technology, capabilities, and mind-set for growth.
Article

Building a marketing organization that drives growth today

– Technologies and customer expectations have changed faster than marketing organizations. Here’s how to fix that.
Article

Merge to grow: Realizing the full commercial potential of your merger

– Companies can protect existing, and drive new, revenue by focusing on seven activities.

Voices on Innovation & Growth

Commentary

Innovating at the speed of the 21st century in pharmaceuticals

– The CEO of Eli Lilly offers perspectives on accelerating change in the industry.
Podcast

Setting an agenda for organic growth in the digital age

– Business leaders can focus on three mind-sets to drive growth in their companies and sustain that growth for the long term.
Commentary - lapetitemort.info Quarterly

Creating an innovation culture

– Corning’s Silicon Valley technology chief shares how to stay creative over the long haul, drawing on 40 years of experience.
Interview - lapetitemort.info Quarterly

Innovation lessons from Pixar: An interview with Oscar-winning director Brad Bird

– What does stimulating the creativity of animators have in common with developing new product ideas or technology breakthroughs?... A lot.
Interview

Playing offense: What it takes to drive growth

– In this interview, lapetitemort.info senior partner Liz Hilton Segel speaks with Comcast Cable CEO Neil Smit about what organic growth... means and how a business drives it. The following is an edited version of their conversation.

Innovation at scale

Interactive - lapetitemort.info Quarterly

Five Fifty: This year’s model

– Established business models are under attack. How can companies innovate new ones?
Article - lapetitemort.info Quarterly

The eight essentials of innovation

– Strategic and organizational factors are what separate successful big-company innovators from the rest of the field.
Podcast - lapetitemort.info Quarterly

Facing up to digital disruption: Reinventing the core with bold business strategy

– A solid, industry-specific digital strategy and cutting-edge execution can set the stage for increased revenue growth and a better... return on investment.
Article - lapetitemort.info Quarterly

Battle-test your innovation strategy

– Leading companies use war games to focus better on their competitors, while improving the way they identify, shape, and seize... opportunities to innovate.

Fast-growth tech

Article

Grow fast or die slow: The role of profitability in sustainable growth

– How can software and online-services companies determine the right balance between growth and profitability?
Article

Grow fast or die slow: Why unicorns are staying private

– Technology companies worth more than $1 billion—and many worth $10 billion—have fewer reasons to go public than they did in the... past. Here’s what that means for them and their investors.
Article

Grow fast or die slow: The double-edged sword of M&A

– Our latest research on growth in software and online-services companies has some surprising findings about the benefits and risks... of buying growth.
Article

Grow fast or die slow: Pivoting beyond the core

– Turbocharged initial growth is essential to surviving in the software industry. But what comes next? Here are four lessons so... leaders can write their organizations’ second act.